Norway is #InspiredByVigeland

Why are Norwegians making toast versions of Vigeland’s art?


Photo: Kulturetaten / idafrosk / Instagram
Submissions can be any medium, from paint to animation to brunost.

The Local

#InspiredByVigeland is a Norwegian social media campaign that has challenged young artists to find new ways to draw and look at the work of the country’s famous sculptor Gustav Vigeland.

Aimed at a younger audience who may not—yet—be interested in art, the challenge has been set to find new ways to look at Vigeland’s art by using hashtags one may not normally associate with the artist or Norwegian sculpture.

The user-generated content can be anything from street art, food art, digital art, oil paintings, watercolors, poetry, manga, mandalas, papercuts, GIF animations, and even tattoos.

With contributions already in the hundreds after the first two weeks of the campaign, organizers hope to show that Vigeland’s art is still very topical in 2019, and still inspires many around the world.

Entries have not just been received from Norway—amateurs and professional artists from the Netherlands, Austria, Italy, France, Poland, Portugal, Chile, Russia, and the United States have all contributed.

A skeleton juggling babies and a Sinnataggen made from iconic Norwegian sandwich topping brunost (brown cheese) are among the most creative efforts seen so far, while a surrealist fountain and a Star Wars inspired monolith may be the weirdest.

The campaign is organized by Kulturetaten, the Agency for Cultural Affairs in Oslo, in partnership with the Vigeland Museum. It will last until the end of June and you can find contributions—and submit your own—by using the hashtag #InspiredbyVigeland, or on the Oslo culture council’s Instagram feed.

This article was originally published on The Local.

See also

This article originally appeared in the June 14, 2019, issue of The Norwegian American.

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The Norwegian American

The Norwegian American is North America's oldest and only Norwegian newspaper, published since May 17, 1889.